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Posts Tagged ‘personal empowerment’

Mapping the New Frontier

June 28th, 2009
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Personal Data EcosystemThis picture, and the accompanying post The Personal Data Ecosystem, describes a flow of data from and about us. (Click on the picture for a larger, more readable version on Flickr.)

This rather detailed article talks about the need for a Personal Data Store, a database of a sort, in which you could “source, gather, manage, enhance and selectively disclose data” that supports your needs. More importantly, this data store is something that YOU would control. This is significant because it inverts the power structure for data (right now everything is in the hands of the collector organizations), and makes your personal data more valuable by being more accurate, targeted to your needs, and freely exchanged for a specific purpose. The authors point out the desirability of this new paradigm: “if a new source emerges that is richer, deeper, more accurate, less toxic – and all at lower cost than existing sources; then organisations will use this source.” Note that the organizations will no longer need to maintain and update their databases at the same level that they do now.

Coaching moment: Many people don’t think twice about giving their name, address, phone number, and email address, to strangers if it means they might win a prize or gain some free advantage. Getting something for nothing has a strong pull. Their data has no inherent value to them. We’ve been trained well by the advertising and other industries that we are lacking, or that we are nothing without their products or services. On some level, we believe this.

It’s a lie.

Our value is in our uniqueness. We see and experience things in ways that are different from everyone else. Our perspectives on life, our needs to interact with others, our personal wishes and desires are part of who we are. The essence of what we think of as “good,” “moral,” or “right” is what we might contribute to making the world a better place.

Yes, we have things in common: the need to be loved, to eat and have shelter. Look beyond our necessities. If you could find others in the world that lifted you up and made you feel special, and you did the same for them, wouldn’t you want this? Can you think of any likely path that might happen with the current state of data ownership?

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Future Imperfect

May 15th, 2009
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This post is going all geeky on you. There’s a mission and a method to my madness, and I mean madness in the most forward thinking way. After all, if we don’t have a vision or a dream, what makes up the color in our future?

First up is Fred Wilson’s presentation from a talk that he gave at Google. Note that even though these are just the slides, Wilson gives you a clear idea that there’s something disruptive going on.

Second up is a report from JD Lasica and the Aspen Institute entitled Identity in the Age of Cloud Computing (PDF, purchase). Lasica points out that the disruption is all about identity, personal empowerment, and benefits to society and commerce all around. From his report:

Excerpt: Why the Cloud Matters

According to Newsweek: “At the end of August [2008], as Hurricane Gustav threatened the coast of Texas, the Obama campaign called the Red Cross to say it would be routing donations to it via the Red Cross home page. Get your servers ready—our guys can be pretty nuts, Team Obama said. Sure, sure, whatever, the Red Cross responded. We’ve been through 9/11, Katrina, we can handle it. The surge of Obama dollars crashed the Red Cross website in less than 15 minutes.”

The New York-based tech start-up Animoto, which lets users create professional-quality, MTV-style videos using their own images and licensed music, was averaging 5,000 users a day until it suddenly received a burst of new users who discovered it through Facebook. Its traffic surged to 750,000 visitors over three days. The number of servers Animoto was running on jumped from 50 to 3,500 during that span of time. “It was just numbers we never imagined we would ever see,” chief technology officer Stevie Clifton told a Seattle newspaper. “It was fun and scary and pretty cool.” Thanks to AmazonWeb Services, Animoto’s servers did not crash, because Animoto does not have any servers. It outsources its computing power to Amazon.comand pays only for what it uses. The ten-employee company is now expanding. Amazon CEO Jeff Bezos touts Animoto as the poster company for cloud computing.

The tales of the Red Cross and Animoto neatly sum up the contrast between the former economy and the emerging cloud economy. If the Internet economy is an apt descriptor of the changes taking place around us today, then the term cloud economy could justly be ascribed to the still larger global disruptions ahead. Google CEO Eric Schmidt has called this “the cloud computing age.”

Coaching moment: Sometimes people I talk with say that they feel like a lone wolf howling at the moon. Most of the time these people are visionaries or idealists that don’t have a common public voice. The crowd hasn’t discovered the conversation yet. Identity is one of those conversations. It’s a relatively small group talking about a subject that everyone will be impacted by, and that the future will be shaped by (one way or another).

If you’re one of the lone wolves, take heart. Keep up the good work. The more we tell the story, the better we get. The better the story becomes, the more people will want to hear it. The time is good to explore, discover, think, discuss, and practice telling the story. Not everyone is ready to hear it yet, which is ok. All things in time.

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